MINISO Egypt is looking for a talented Visual Merchandising (VM) Lead to join our Headquarters team in Cairo. Key Responsibilities: - Lead and standardize the visual merchandising layouts across all MINISO stores. - Develop clear VM guidelines, display packages, and checklists that store teams can execute flawlessly. - Manage the full cycle of POSM/materials (Sourcing, sampling, distribution, and version control). - Align display strategies with commercial plans, promotions, and inventory levels to maximize sales. - Conduct regular store visits and audits to maintain perfect image standards. - Analyze sales data and store feedback to continuously optimize display performance.