Public Relations & Communications Develop and execute strategic PR campaigns and communications plans. Cultivate and maintain strong working relationships with media, journalists, and industry influencers. Write, edit, and distribute compelling press releases and company statements. Manage media inquiries and coordinate interviews, serving as a primary point of contact. Develop and implement crisis communication plans to protect brand reputation. Monitor media coverage and analyze PR effectiveness, reporting on key metrics. Content Strategy & Execution Develop and manage the comprehensive content strategy and editorial calendar for all channels (blog, website, social media, email). Create high-quality, engaging content including blog posts, website copy, case studies, and social media content. Ensure all content is optimized for Search Engine Optimization (SEO) to maximize organic reach and traffic. Maintain a consistent brand voice and messaging across all internal and external materials. Collaborate with Marketing, Product, and Sales teams to develop content that supports marketing campaigns and business objectives.