Key Responsibilities Marketing Communications & Campaign Support Contribute communication ideas and angles for campaigns, seasonal moments, and launches. Support the Marketing Director in translating objectives into messaging and communication plans. Coordinate campaign deliverables with internal teams and external vendors/agencies when needed. Ensure brand consistency in tone of voice, key messages, and visual/communication guidelines. Partnerships & Business Collaboration Identify and approach potential partners (brands, platforms, corporates, communities, and service providers). Propose partnership concepts that support marketing goals (awareness, traffic, and sales). Manage partnership execution from idea to launch (scope, timelines, deliverables, approvals). Maintain a partnership pipeline, follow-ups, and documentation of outcomes. Content & Copy Direction Draft or guide key copy for announcements, campaigns, collaboration briefs, and partner proposals. Review outgoing materials to ensure clarity, brand alignment, and correct information before publishing. Work with designers/content creators to deliver assets on time and to the required quality. Coordination & Reporting Track communication activities and partnership performance; share weekly updates and insights. Coordinate with retail/branches teams for in-store communication and campaign execution. Manage timelines, stakeholders, and approvals to keep execution smooth and efficient.   KPIs (Success Metrics) Number of qualified partnership leads generated per month. Number of partnerships launched and their measurable impact (traffic, sales uplift, reach). On-time delivery rate of communication/campaign outputs. Brand consistency and messaging clarity across channels. Number of creative ideas presented per month