Develop and implement comprehensive digital marketing strategies aligned with business objectives.  Plan, execute, and optimize paid media campaigns across platforms (Google Ads, social media, display, etc.). Not active is Sudan  Manage and grow the company’s online presence across all digital channels, including social media, website, and email marketing.  Analyze campaign performance using data-driven insights and continuously optimize for ROI and KPIs.  Lead SEO/SEM initiatives to improve organic visibility and search rankings.  Collaborate with cross-functional teams (product, sales, design) to ensure consistent messaging and campaign effectiveness.  Oversee content strategy, ensuring alignment with brand voice and market positioning.  Monitor market trends, competitor activities, and emerging digital tools to stay ahead in the industry.  Manage relationships with external agencies and vendors when applicable.  Prepare regular performance reports and present actionable insights to senior management