The Head of Marketing & PR will lead the overall strategy for building and strengthening Alghad TV’s brand, leveraging corporate expertise to implement best-in-class practices within a dynamic media environment. Key Responsibilities: Develop and execute a comprehensive Marketing & PR strategy aligned with business objectives Introduce and implement corporate best practices within the media environment Lead brand positioning and ensure consistency across all platforms Oversee integrated marketing campaigns (On-Air, Digital, Social Media, Events) Manage relationships with media outlets and strategic partners Build and develop strategic partnerships with regional and local institutions Lead and execute field marketing initiatives for Alghad brand locally and internationally Manage and coordinate media sponsorships for forums and key events Lead reputation management and handle crisis communications effectively Monitor performance metrics (KPIs) and drive continuous improvement Lead and develop a high-performing, cross-functional team Collaborate closely with content, news, and production teams to maximize reach and impact